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Campaign Launch Specialist

June 11, 2026

Media BuyerLocation: Philippines-based, RemoteReports To: Marketing Support Team LeadEmployment Type: Full-Time, RemoteCompensation: $10.00–$12.00 USD per hour (based on experience and review period)Hours: Monday-Friday 9:00am-5:00pm ESTCompany Description StemWave is a fast-growing medical device company based in Massachusetts, pioneering orthopedic shockwave technology in the U.S. Our technology is helping change the lives of practitioners and patients by advancing healing and expanding access to effective, non-invasive pain management solutions. Recognized among the fastest-growing privately held companies in 2023 and 2024, we are continuing to expand our team and capabilities to support rapid growth.We operate at the crossroads of medical device and technology, combining the rigor of a regulated healthcare environment with the speed, ownership, and innovation of a scaling tech company. People are at the center of our growth, and we are building a team of motivated, collaborative individuals who take pride in meaningful work and tangible results.We hold high standards and believe great performance thrives in an environment that is collaborative, energized, and genuinely enjoyable to be part of. This is a high-ownership culture where strong ideas are welcomed, teamwork matters, and each new hire plays a meaningful role in shaping the organization we are becoming. Learn more: <a target="_blank" rel="noopener noreferrer nofollow" href="http://stemwave.com">stemwave.com</a>Position SummaryThe Media Buyer is responsible for managing and optimizing a portfolio of Facebook and Instagram advertising accounts for our healthcare provider clients. You will monitor campaign performance daily, make optimization decisions to keep cost-per-lead in check, and execute creative testing to continuously improve results across the portfolio.This is a high-volume, high-accountability role. You will be managing a large number of accounts simultaneously and will be expected to know what is happening in each one. You will also communicate directly with the CS team and, when needed, with clients on performance-related matters.What You'll Do:Portfolio Management <ul style="min-height:1.5em"><li>Monitor and manage a portfolio of Facebook and Instagram advertising accounts for healthcare provider clients</li><li>Review 100% of assigned accounts a minimum of 3 times per week and take action on any account showing signs of underperformance</li><li>Keep cost-per-lead (CPL) in check across the portfolio - any account with a CPL above $30 over the last 7 days must be reviewed and actioned within 24 hours</li><li>Make timely optimization decisions: rotate creatives, modify audiences, update targeting, and restructure ad sets where needed</li><li>Monitor pixel tracking and conversion events to ensure data is recording correctly across all accounts</li></ul>Creative testing <ul style="min-height:1.5em"><li>Execute a minimum of 2 structured creative tests per month across the portfolio</li><li>Test variables including ad creative, copy, and audience targeting with the goal of reducing CPL, improving conversion rates, and improving overall performance</li><li>Track test results in the designated tracking sheet and report findings at the weekly team check-in</li><li>Bring forward new testing ideas proactively - use competitor research, ad libraries, and performance data to inform your approach</li></ul>Client & Team Communication<ul style="min-height:1.5em"><li>Provide performance updates to assigned CS managers the same day they are requested</li><li>Flag accounts with sustained underperformance to the CS team proactively — do not wait to be asked</li><li>Handle client-side issues such as payment errors, ad account restrictions, and page disconnections directly with clients when needed</li><li>Escalate situations that require a structured client call to the team lead</li></ul>Tools you will use:<ul style="min-height:1.5em"><li>Meta Ads Manager</li><li>GoHighLevel</li><li>Salesforce</li><li>Zoom</li><li>Slack</li><li>Google Sheets</li></ul>Performance Standards:<ul style="min-height:1.5em"><li>Portfolio review: 100% of assigned accounts reviewed a minimum of 3 times per week</li><li>CPL response: Any account with CPL above $30 over the last 7 days reviewed and actioned within 24 hours </li><li>CS update delivery: Performance updates delivered to the requesting CS manager the same day </li><li>Accuracy: zero tolerance for process errors - every change must be tested and verified before it is considered complete</li><li>Creative testing: minimum 2 structured tests executed per month across the portfolio</li></ul>What We’re Looking For:<ul style="min-height:1.5em"><li>2+ years managing Facebook and Instagram ad campaigns </li><li>Hands-on experience with GoHighLevel (GHL)</li><li>Proven track record managing 50+ accounts simultaneously </li><li>Prior experience in a digital marketing agency </li><li>Strong understanding of campaign structure, audience targeting, and bid strategy</li><li>Experience setting up and troubleshooting Facebook Pixel and conversion tracking</li><li>Comfortable reading ad data and making fast, informed decisions</li><li>High attention to detail - you follow process every time, without shortcuts</li><li>Clear written and spoken English for client and team communication</li><li>Available Monday–Friday, 9:00am–5:00pm EST</li><li>Reliable internet and a professional workspace</li></ul>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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