Digital Marketing Manager, Lead Generation (20260526)

<p><span>Closed Loop is a game-changing digital advertising agency that helps innovative companies like Clover, Rakuten, and Insperity maximize performance and achieve exceptional results through integrated </span><span>paid media campaigns. We believe that happy employees create happy clients—it's part of the reason Ad Age has named us one of the Best Places to Work for the last seven years.</span></p> <p><br></p> <p><span style="font-size: 12pt">As we evolve and expand our full-funnel digital capabilities, we seek a Digital Advertising Manager - Lead Generation to join our growing and innovative team.  </span><span style="font-size: 12pt">You’ll act as a strategic partner to clients, developing deep knowledge of their business goals while leading campaign execution across vendor platforms. Key responsibilities include partner relationship management, campaign strategy and performance analysis, rate negotiation, ad operations, ensuring creative needs are met, and providing meticulous budget oversight. Success in this role requires strong communication skills, attention to detail, a collaborative mindset, and a passion for staying ahead of digital advertising trends.</span></p> <p><span style="font-size: 10pt"><br></span></p> <p><span style="font-size: 10pt"><span style="font-size: 12pt"><span>This is a fully remote (</span><span style="font-weight: bold">U.S. only</span><span>) position.</span></span></span></p> <p><br></p> <p></p> <p><br><br></p> <p><span style="font-size: 12pt; font-weight: bold">What You'll Do:</span></p> <ul> <li><span style="font-size: 12pt">Develop a deep understanding of your assigned clients’ businesses and what matters most to them.</span></li> <li><span style="font-size: 12pt">Manage content syndication, lead aggregator and review site partners as a highly integrated member of an Enterprise client team, leading:</span> <ul> <li><span style="font-size: 12pt">Strong relationships with vendors</span></li> <li><span style="font-size: 12pt">Flawless execution of campaigns</span></li> <li><span style="font-size: 12pt">Proactive and clear communication</span></li> <li><span style="font-size: 12pt">Negotiation of rates with all vendors </span></li> <li><span style="font-size: 12pt">Strategy discussions with client </span></li> <li><span style="font-size: 12pt">Reporting and analysis of performance by partner</span></li> <li><span style="font-size: 12pt">Managing client and vendor expectations around timelines</span></li> <li><span style="font-size: 12pt">Budget distribution across partners based on performance</span></li> <li><span style="font-size: 12pt">Ad Operations and billing reconciliation</span></li> <li><span style="font-size: 12pt">Facilitation of creative needed for execution</span></li> </ul> </li> <li><span style="font-size: 12pt">Review contracts and negotiate terms with prospective and existing partners</span></li> <li><span style="font-size: 12pt">Research and expand partnership networks</span></li> <li><span style="font-size: 12pt">Proactively monitor account performance, identify opportunities for optimization and growth, and implement changes</span></li> <li><span style="font-size: 12pt">Identify advanced advertising strategies that will keep your clients ahead of the competition and sell those strategies to your clients.</span></li> <li><span style="font-size: 12pt">Participate in client meetings and provide communications for your assigned ad channels. </span></li> <li><span style="font-size: 12pt">Research and keep abreast of trends in digital advertising.</span></li> <li><span style="font-size: 12pt">Be a well-integrated member of the team. Participate in team meetings, be active on Slack, etc.</span></li> <li><span style="color: rgb(34, 34, 34); font-size: 12pt">Ensure that the procedures in Closed Loop’s Information Security Policy are personally followed and that all company and client data personally accessed is properly secured.</span></li> </ul> <p><span style="font-size: 10pt"> </span><br></p> <p><span style="font-size: 12pt; font-weight: bold">What You'll Have: </span></p> <ul> <li><span style="font-size: 12pt">3+ years of experience designing and managing paid advertising campaigns to specific ROI goals. B2B experience and/or agency experience is a big plus.</span></li> <li><span style="font-size: 12pt">1+ year managing lead generation partners </span></li> <li><span style="font-size: 12pt">Hands-on experience with multiple social advertising platforms (Meta, LinkedIn, Reddit, etc.)</span></li> <li><span style="font-size: 12pt">Experience managing ALL facets of digital advertising campaigns.</span></li> <li><span style="font-size: 12pt">Experience making effective pitches/presentations to key decision makers,</span></li> <li><span style="font-size: 12pt">Experience leading meetings and proactively managing client/stakeholder relationships.</span></li> <li><span style="font-size: 12pt">Experience with data analysis, visualization, and presentation.</span></li> <li><span style="font-size: 12pt">Experience using analytics tools (Google Analytics, Adobe Analytics, etc.).</span></li> <li><span style="font-size: 12pt">Strong project management and communication skills.</span></li> <li><span style="font-size: 12pt">Ability to quickly learn new software applications.</span><br><br></li> </ul> <p><span style="font-size: 12pt; font-weight: bold"><span style="font-weight: bold">What's In It For You?:</span></span></p> <ul> <li>Competitive salary.</li> <li>Flexible time-off policy.</li> <li>Medical, dental, and vision coverage plus 401(k) matching and Flexible Spending Account (FSA).</li> <li>Remotely work for a company that was built for remote work. We've always been remote, and our company's structure, processes, and culture reflect that.</li> <li>Work with top-tier clients. We make a point of working with larger, growing brands that interest us. As a result, you get to focus your efforts on a couple of clients who are doing big things.</li> <li>Great colleagues who value teamwork, skill, and ability more than fancy rhetoric. You'll have the opportunity to learn from some of our industry's brightest and most supportive people.</li> </ul> <p><br></p> <p>The salary range for this position is $90,000-$110,000/year, DOE.</p> <p><br></p> <p><span style="font-weight: bold">Our Core Values:</span></p> <p><em>Ownership</em>--Take Pride and Ownership of:</p> <ul> <li>Your work</li> <li>Your successes</li> <li>Your failures</li> <li>Your development</li> <li>Your life</li> </ul> <p><em>Positivity</em></p> <ul> <li>Life can be negative.  We choose to be positive.</li> <li>The easy path can be to tear others down.  We choose to lift others up.</li> </ul> <p><em>Entrepreneurial</em></p> <ul> <li>Inspire others with your will to succeed, learn, improve, innovate, compete, and win!</li> <li>The best idea wins. </li> </ul> <p><em>No Assholes</em></p> <ul> <li>Be transparent and ego-less</li> <li>Only say things about fellow employees you will say to their face</li> </ul> <p><br></p> <p>Interested? If you like what you see, please complete the application below, upload your resume, and submit your best cover letter. We actually read them! </p> <p><br></p> <p>Please note that, as part of our hiring process, candidates must successfully complete reference and background checks before employment begins. </p> <p><br></p> <p>Closed Loop is an Equal Opportunity Employer.</p>

Back to blog

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...