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Director, Events, Americas

June 17, 2026

Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.Director, Events, Americas Role Overview:Own the strategy and performance of the Americas events ecosystem, shaping how Genesys engages customers, partners, and prospects through high-impact experiences that drive measurable pipeline growth and customer value. This role operates at the intersection of marketing strategy, revenue acceleration, and customer experience, influencing how large-scale and targeted programs contribute to business outcomes across the region. At Genesys, we are transforming how organizations deliver empathetic, AI-powered customer experiences, and this role plays a critical part in bringing that vision to life through meaningful, results-driven engagements. You will lead a multi-channel events strategy that integrates field marketing priorities, executive engagement, and global initiatives into a cohesive regional approach.You will own the end-to-end events strategy across the Americas, aligning investments to business priorities while elevating the sophistication, scalability, and measurable impact of the program. Partnering closely with senior marketing and sales leaders, you will influence go-to-market strategy and ensure events are a primary driver of pipeline acceleration and customer expansion. This role offers significant visibility, leadership scope, and the opportunity to shape how Genesys delivers world-class experiences at scale while advancing your impact within a global marketing organization. Key Responsibilities:<ul><li>Own the end-to-end Americas events strategy, driving alignment with regional pipeline goals, revenue targets, and integrated marketing priorities</li></ul><ul><li>Lead the design and execution of a diverse, high-impact events portfolio including trade shows, third-party conferences, executive programs, hosted events, hospitality experiences, and virtual engagements</li></ul><ul><li>Drive measurable business outcomes by ensuring events contribute to pipeline creation, acceleration, customer retention, and partner engagement</li></ul><ul><li>Influence cross-functional strategy by partnering with Field Marketing, Sales, and Global Events leaders to align programs with key business initiatives</li></ul><ul><li>Establish scalable frameworks, playbooks, and governance models to standardize execution and elevate program quality across the region</li></ul><ul><li>Lead, develop, and scale a high-performing events team, setting clear priorities, fostering accountability, and building leadership capability within the function</li></ul><ul><li>Oversee budget strategy and investment optimization, ensuring efficient allocation of resources and strong return on marketing spend</li></ul><ul><li>Champion a data-driven approach to performance measurement, defining success metrics and leveraging insights to continuously optimize program effectiveness</li></ul><ul><li>Strengthen executive and stakeholder engagement by delivering high-quality, strategically aligned experiences that enhance brand perception and customer relationships</li></ul><ul><li>Manage agency and vendor partnerships to deliver best-in-class execution and innovation across all event formats</li></ul> Required Qualifications:<ul><li>10+ years of experience in B2B technology or software event marketing, with demonstrated ownership of regional or global event strategies</li></ul><ul><li>Proven track record of driving pipeline impact and measurable business outcomes through integrated event programs</li></ul><ul><li>Strong leadership experience managing and developing teams, with the ability to operate at both strategic and executional levels</li></ul><ul><li>Deep expertise in event strategy, program management, and large-scale event execution across multiple formats</li></ul><ul><li>Demonstrated ability to influence senior stakeholders and align cross-functional teams to shared business objectives</li></ul><ul><li>Experience managing significant marketing budgets and optimizing investment performance</li></ul><ul><li>Strong analytical capabilities with experience measuring ROI and leveraging data to inform decision making</li></ul><ul><li>Exceptional communication, presentation, and stakeholder management skills</li></ul><ul><li>Ability to operate effectively in a fast-paced, matrixed organization</li></ul><ul><li>Bachelor’s degree required</li></ul> Preferred Qualifications:<ul><li>Experience leading regional or global event programs within enterprise SaaS organizations</li></ul><ul><li>Familiarity with Salesforce, Asana, and modern marketing technology platforms</li></ul><ul><li>Experience supporting executive-level engagement programs and customer advisory events</li></ul><ul><li>Demonstrated success scaling programs and processes across complex, multi-market regions</li></ul>Compensation:This role has a market-competitive salary with an anticipated base compensation range listed below. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a commission or performance-based bonus opportunities. $154,100.00 - $270,900.00Benefits:<ul><li style="text-align:left">Medical, Dental, and Vision Insurance. </li><li style="text-align:left">Telehealth coverage</li><li style="text-align:left">Flexible work schedules and work from home opportunities</li><li style="text-align:left">Development and career growth opportunities</li><li style="text-align:left">Open Time Off in addition to 10 paid holidays</li><li style="text-align:left">401(k) matching program</li><li style="text-align:left">Adoption Assistance</li><li style="text-align:left">Fertility treatments</li></ul>Click <a href="https://sway.cloud.microsoft/5WCGvGujnvx4T6JZ?ref=Link" target="_blank" rel="noopener noreferrer">here</a> to view a summary overview of our Benefits. If a Genesys employee referred you, please use the link they sent you to apply.About Genesys:Genesys® empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud™ is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit <a href="http://www.genesys.com/" target="_blank" rel="noopener noreferrer">www.genesys.com</a>.Reasonable Accommodations:If you require a reasonable accommodation to complete any part of the application process, or are limited in your ability to access or use this online application and need an alternative method for applying, you or someone you know may contact us at <a href="mailto:reasonable.accommodations@genesys.com?subject=Request%20for%20Reasonable%20Accommodation&body=Hello%2C%20%0A%0AI%20would%20like%20to%20request%20a%20reasonable%20accommodation.%20Please%20see%20the%20information%20below%3A%20%0A%20%0AFirst%20Name%20%28Required%29%3A%0A%20%0ALast%20Name%20%28Required%29%3A%0A%20%0AEmail%20Address%20%28Required%29%3A%0A%20%0APhone%2FTTY%20Number%3A%0A%20%0APreferred%20Method%20of%20Contact%3A%20%28Required%29%3A%0A%20%0ACountry%20of%20Residence%3A%20%28Required%29%3A%0A%20%0AIs%20the%20request%20related%20to%20COVID-19%3F%20%28Required%29%3A%0A%20%0AIs%20the%20request%20related%20to%20a%20firmly%20held%20religious%20belief%3F%20%28Required%29%3A%0A%20%0AIs%20your%20reasonable%20accommodation%20request%20time%20sensitive%3F%20%28Required%29%3A%0A%20%0AWhat%20specific%20reasonable%20accommodation%28s%29%20or%20modification%28s%29%20are%20you%20requesting%3F%20%28Required%29%3A%20%20%0A%0AWhat%2C%20if%20any%2C%20job%20functions%20are%20you%20having%20difficulty%20performing%3F%20%E2%80%8B%20%28Required%29%3A%0A%20%0AIf%20you%20are%20requesting%20a%20specific%20reasonable%20accommodation%2C%20how%20will%20that%20accommodation%20assist%20you%3F%20%28Required%29%3A" target="_blank" rel="noopener noreferrer">reasonable.accommodations@genesys.com</a>.You can expect a response within 24–48 hours. To help us provide the best support, click the email link above to open a pre-filled message and complete the requested information before sending. If you have any questions, please include them in your email.This email is intended to support job seekers requesting accommodations. Messages unrelated to accommodation—such as application follow-ups or resume submissions—may not receive a response.Genesys is an equal opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.Please note that recruiters will never ask for sensitive personal or financial information during the application phase.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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