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Intern - PR
Key responsibilities:
Omni Channel Public Relations & Communications- Assist in public relations & communication plans in an effective and innovative manner to ensure brand messages are delivered across digital/social media platforms based on business objectives and priorities
- Foster relationships with media & influencers through constant contact
- Prepare press kit materials and writing and distributing press releases to targeted media.
- Prepare press gifts with different creative ideas to catch the editor’s attention
- Assist in organize & animate PR events for key product launches.
- Discover needs/interest/ interesting PR angles of the media & influencers and tailor the brands/products/stories accordingly to secure PR exposures/ coverages
- Handling day-to-day media & influencers liaisons & social media support
- Work closely with marketing team to help develop and implement ongoing PR campaigns to support company's objectives and priorities.
- Track, analyze PR metrics and provide insightful reports on campaign effectiveness, recommending adjustments for continuous improvement and adapting strategies to meet ever evolving market dynamics
- Assist in coordination with the agency/ publishers for PR/Media related planning
- Liaison between media owner, media agency and creative agency in PR or social-related campaigns/ projects whenever needed
- Nurture meaningful connections across various social communities including the brand’s owned media platforms
- Create and manage engagement initiatives, including events, and exclusive content to deepen customer advocacy.
- Highly attentive to the social media space, provide case studies/ insights on best practices, trends, competitors’ program & any possible emerging platforms
- To monitor and optimize any possible social media platforms to deliver high awareness & engagement on the brands
- Currently pursuing a Diploma/ Degree in PR, Marketing or any related field
- Strong knowledge in Retail Marketing and PR, current retails market trend principles and consumer behavior
- Creativity and have a great interest in social media channels
- Personal Characteristics & Competencies Profile:
- Creative abilities
- Thoroughness in Problem Solving
- Self-Discipline
- Dependability and strong in decision making
- Persistence and strong leadership skills
- Systematic, focused and well organized person
- Possess own transport and able to travel outstation and locally as and when required
- Possess strong analytical thinking, detail-oriented, conscientious, with the ability to work under tight deadlines
- Possess a sense of style, image that reflects that standards of the brands
- Able to start internship from July'26 onwards
- Date of availability
- Internship duration