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Marketing Manager

June 26, 2026

Location: Columbus, Ohio (Remote-friendly, but requires strong local market focus) Reports To: Director Role Overview We are seeking a highly independent, hands-on Marketing Manager to own the full marketing operation. This role uniquely balances heavy, day-to-day execution with high-level strategic contribution. The ideal candidate is an "ultimate doer" and early AI adopter who drives inbound leads, while simultaneously analyzing performance data to identify new initiatives and proactively recommend improvements. You will not wait for direction; you will execute flawlessly, analyze the results, and communicate actionable strategies to leadership. Core Responsibilities <ul style="margin-top:0cm"><li style="">Strategic Ownership & KPI Analysis: Go beyond just tracking numbers. Regularly review KPIs (views, interactions, lead quality) to understand why campaigns succeed or fail, and present data-backed action plans and quarterly proposals to leadership. </li><li style="">Lead Generation & Demand Creation: Drive inbound inquiries for owner acquisition and leasing through targeted digital channels. Focus strictly on lead quality and conversion. </li><li style="">Proactive Initiative & Leadership: Independently research and bring forward tested formats, new marketing trends, and improvement proposals without waiting for top-down direction. </li><li style="">Flawless Execution & Follow-Through: Take absolute ownership of project timelines and recurring deliverables. Track, follow up on, and close out all discussed initiatives without requiring reminders from leadership. </li><li style="">AI & Trend Implementation: Continuously leverage the latest AI tools and trends to automate workflows, scale content production, and improve campaigns. </li><li style="">Content, Social & Video Execution: Own day-to-day publishing across Facebook, Instagram, LinkedIn, Youtube, Tiktok. </li><li style="">Contant Production Edit and format video content using tools like Descript, Capcut. Images with Canva. </li><li style="">Leasing & Sales Support: Write and optimize active vacancy listings. Create pitch visuals and follow-up materials for the Business Development team. </li></ul>Ideal Candidate Profile & Skills <ul style="margin-top:0cm"><li style="">The Strategic Doer: You are highly independent and execution-focused, but you also think high-level. You don't just complete a task; you analyze its impact and suggest the next best move. </li><li style="">Exceptional Communicator: You communicate clearly, professionally, and effectively with your direct report and internal teams, ensuring constant alignment on goals and project statuses. </li><li style="">Flawless Accountability: You have a proven track record of impeccable time management and follow-through. When you own a project, leadership never has to ask for a status update. </li><li style="">AI-Savvy & Forward-Thinking: You actively leverage tools like Claude, Gemini, ChatGPT, and automation software to enhance execution speed and quality. </li><li style="">Industry Knowledge: Practical understanding of real estate and property management (Columbus, OH market knowledge is a major plus). </li></ul>Expected Output Cadence <ul style="margin-top:0cm"><li style="">Weekly: Publish consistent daily social media posts on schedule, 1 SEO-optimized blog post, and edit short-form videos. Deliver weekly and monthly KPI reporting that includes proactive insights and recommendations. </li><li style="">Monthly: Present data-backed marketing proposals and new initiative ideas to the Marketing & IT Director. </li><li style="">Ongoing: Track and follow up on all discussed initiatives to ensure completion on deadline. </li></ul> <div> </div>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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