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Posting Job Senior Director, Digital Sales - Residential Products
Senior Director, eCommerce Residential SalesAre you passionate about shaping the future of how customers connect with internet and TV services online? As a Senior Director, eCommerce Residential Sales at Spectrum, you'll spearhead residential eCommerce sales strategy, execution, and outcomes on Spectrum.com, overseeing the complete sales journey and a dynamic team dedicated to driving measurable results. Your leadership will directly influence the growth and success of Spectrum's digital sales channels.ResponsibilitiesHow You'll Make an ImpactDirect all aspects of residential eCommerce sales performance for internet and TV on Spectrum.com, including revenue generation, conversion and bundling strategiesOversee the digital sales profit and loss, including forecasting, budgeting and long-term planning to ensure commercial targets are achievedLead and align cross-functional teams—residential sales leaders, product managers, and external partners—toward common sales and delivery goalsOptimize the end-to-end online purchase experience, from product discovery to post-purchase engagement, ensuring seamless customer journeys and increased salesDefine and enhance bundle strategies, offer design, packaging and promotional efforts to maximize revenue and customer valueDirect Product Manager priorities to ensure Agile delivery accelerates speed, conversion, and monetizationUtilize AI and advanced analytics to improve targeting, personalization, conversion efficiency and deliver actionable insights for executive decision-makingWorking ConditionsOffice environment (four days onsite/one day remote)QualificationsWhat You'll Bring to SpectrumRequired QualificationsEducationBachelor's degree or equivalentExperience8+ years of leadership experience in eCommerce, digital sales, or customer-facing product organizations, with responsibility for strategy and outcomes.7+ years of proven product leadership experience delivering customer-centric digital experiences at scale in complex environments.5+ years of demonstrated ability to lead senior, cross-functional teams with direct accountability for performance, execution, and results.5+ years of experience leveraging reporting, analytics, and data to inform product, technology, UX, and business stakeholders.7+ years of experience with customer-facing products or servicesTelecommunications or similarly scaled, regulated industry experience preferred.SkillsProven leadership in consumer digital sales with direct revenue accountabilityDemonstrated ownership and management of consumer digital P&LAbility to lead senior teams in a sales-focused, performance-driven environmentExperience managing Product Managers and aligning Agile delivery to commercial goalsStrong financial acumen and expertise in forecasting and executive communicationPractical application of AI and advanced analytics for sales optimization or planningSkilled in optimizing high-volume residential digital acquisition funnels to improve conversion and reduce frictionExperience in digital merchandising, offer presentation, and checkout optimization for subscription-based residential servicesDemonstrated ability to lead experimentation programs and convert learnings to commercial growthKnowledge of pricing, promotions, bundling strategy, and measurementUnderstanding of residential internet and video/streaming purchase journeysPreferred QualificationsEducationMaster's degree or MBAExperienceExperience with large-scale eCommerce or subscription-based sales businessesExperience scaling residential internet or TV/streaming sales in a digital-first environmentExperience optimizing bundles and packaging strategies to drive revenue, attach rates, and retentionExperience applying AI for forecasting, personalization, or conversion improvementsExperience in broadband, video, streaming, or subscription-based consumer servicesExperience improving bundle take rates through offer design, journey optimization, and personalization